Why Most Clinical Data Never Changes Patient Care

A lack of data isn’t the problem in oncology today. Physicians have access to an incredible volume of clinical trials, treatment pathways, biomarkers, and therapy management considerations.

The real challenge is applying that data in the clinic.

In this episode of Transforming Medical Communications, Wesley Portegies is joined by Ali Al-Hashimi, Director of Global Medical Affairs in Thoracic Oncology at Pfizer, to discuss how Medical Affairs can make evidence more accessible for physicians, pharmacists, and care teams in real-world practice.

We’ll talk about:

• How shadowing physicians reshaped Ali’s entire approach to communication
• Why clinic-friendly should be the new gold standard for how we present data
• What MSLs should actually be asking in their conversations