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Organiser: Sorcero

Are you a Field Medical professional or MSL looking to navigate the evolving healthcare landscape?

Join Sorcero and a team of medical affairs experts for a captivating webinar where we'll explore the challenges and opportunities facing your role in today's pharmaceutical industry. We’ll discuss the changing MSL role, how to harness customer insights for impactful decision-making, and share insights from other industries.

Hear from industry thought leaders as they discuss the future of Field Medical and how Artificial Intelligence (AI) can empower you to:

  • Identify and connect with the right healthcare professionals (HCPs)
  • Transform from data-deliverer to strategic partner for Key Opinion Leaders (KOLs)
  • Become the "eyes and ears" of your company, bringing valuable customer insights back to inform strategy

This interactive session will delve into:

  • The changing landscape of Field Medical: Discover the evolving role of MSLs and the impact of emerging technology like AI.
  • Unlocking the power of customer insights: Learn how Medical Affairs can leverage AI to gain valuable data from HCP interactions and advisory boards.
  • Cross-functional collaboration: Explore strategies for effectively communicating customer insights across your organization.
  • Benchmarking success: Gain insights from other industries on how to best learn from HCPs and patients.


Date: Thursday, May 2nd
Time: 11:00 am ET | 9:00 am PT | 5:00 pm GMT
Length: 45 minutes

Available Dates

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