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Organiser: ZS

Speakers: Sarah Jarvis & Sunil John

Evolving stakeholder expectations, growing patient and payer influence in decision-making, and the rise of AI are reshaping how medical evidence is accessed and applied.

In this webinar, we unpack what that means for medical affairs, drawing on findings from the ZS Medical Affairs Outlook Report 2026 to understand the trends shaping the function now and in the future.

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