Beyond good intentions: What new industry research reveals about the patient-centricity gap in clinical trials

Speaker(s): Daniela Duffett, Nisarg Shah & Elizabeth Smith

The clinical trial industry has spent years declaring patient-centricity a strategic priority. Sponsors have invested in decentralized trial models, digital tools and patient engagement programs. Yet dropout rates remain stubbornly high, site burden keeps growing and patients continue to report challenges at nearly every stage of the trial experience.

In this webinar, the featured speakers will share findings from a new industry survey of sponsors, CROs and sites examining the gap between patient centricity as an ambition and patient centricity as an operational reality. The data reveals that digital adoption, on its own, has not produced seamless trial experiences. Instead, it has often added complexity: more systems, less integration and more work pushed onto the sites expected to absorb it.