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In this episode, Tom Caravela interviews Donnie Wooten, PharmD, Head of Global Field Medical Excellence at Organon who discusses how Omni-Channel engagement provides strategic value for field medical affairs.

We discuss….

πŸ‘‰ What is Omni-Channel and how does it differ from Multi Channel

πŸ‘‰ Benefits of Omni-Channel for MSLs and Field Medical Organizations

πŸ‘‰ The challenges of Omni-Channel Engagement

πŸ‘‰ His advice for MSLs and how to implement Omni-Channel

πŸ‘‰ Ways Omni-Channel drives value

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