Ethical AI & trust-driven innovation: UCB’s Erik Janssen

Podcasts, Videos

Organiser: Pharmaphorum

Published 8 September 2026

This episode of the pharmaphorum podcast is brought to you in association with Klick Health.

When it comes to digital innovation and AI, consideration of using and implementing such responsibly and ethically ever more becomes forefront. But how can pharma lead the way in ethical AI and trust-driven innovation?

In a new pharmaphorum podcast, Erik Janssen, head of digital care transformation at UCB, joins web editor Nicole Raleigh for a conversation on responsible digital innovation and ethical AI.

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Ethical AI & trust-driven innovation: UCB’s Erik Janssen

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Podcasts, Videos

The AI Trap: Why MSLs Can’t Rely on Automation for KOLs

Experience as a Medicine: Rethinking Patient Experience in Pharma

The AI Investment Producing the Wrong Results in Pharma

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Ethical AI & trust-driven innovation: UCB’s Erik Janssen

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Related

The AI Trap: Why MSLs Can’t Rely on Automation for KOLs

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