Breaking Down Silos in Medical Affairs Planning

Expert(s): Maaike Addicks, MD

Medical plans, brand plans, KOL plans, KAM plans, sales plans, publication plans, communication plans, integrated evidence plans, congress plans, omnichannel plans…

All layered across global, regional, and local levels...

No wonder it is difficult to oversee how everything fits together!

In this 45-minute webinar, Maaike Addicks will cut through the complexity and bring clarity to how these different planning structures connect and interact in practice. She will highlight where misalignment typically occurs, why it matters, and how Medical Affairs can position itself more strategically within cross-functional planning.

Join us to gain clarity, align your activities more effectively, and focus your efforts where they will have the greatest impact.