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Organiser: Pharma Brands

Healthcare discovery is becoming increasingly AI-driven and non-linear. Patients and healthcare professionals are no longer following a simple path from search engine to website. Instead, AI platforms are synthesizing information into direct answers - changing how brands, evidence, and messages are found and presented.

In this webinar, we'll look at what this shift means for pharma teams, how GEO differs from traditional SEO, and practical steps for building a strategy designed for an AI-driven environment.

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