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Organiser: Platforce

Welcome to the fourth episode of '5 Insights,' brought to you by Platforce! In this episode, we are joined by Manuel Mitola, partner and head of AI Consulting at ctcHealth.

Manuel shares five crucial insights to help implement AI in pharmaceutical marketing and sales successfully. From prioritizing people and strategy over technology to involving support functions early and embracing a 'done is better than perfect' mentality, these insights provide a valuable framework for navigating the unique challenges in the pharma industry. Tune in to learn about the importance of frequent testing and staying updated through cross-industry innovation.

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